Postura: AI & Computer Vision Powered Posture Correcting Smart Mirror
Overview
Problem Definition: In today's technology-driven society, prolonged periods of sitting and extensive use of electronic devices have led to a significant increase in poor posture among individuals.
This prevalent issue contributes to various health problems, including musculoskeletal discomfort, decreased mobility, and chronic pain. Despite the availability of posture correction devices, many lack real-time feedback and fail to engage users effectively in maintaining proper posture.
There is a pressing need for an innovative solution that not only monitors posture continuously but also provides immediate, user-friendly feedback to encourage corrective actions and promote long-term musculoskeletal health.
Proposed Solution: Postura is an AI-powered smart mirror designed to revolutionize posture correction through real-time monitoring and feedback. Using advanced computer vision and AI algorithms, Postura analyzes a user's posture as they stand in front of the mirror, providing instant visual feedback and corrective exercise guidance. Unlike traditional posture correction devices, Postura offers an interactive and engaging experience by displaying a life-like figure demonstrating the right movements, tracking progress over time, and offering personalized recommendations. With a projected market impact in the growing $42 billion posture correction industry, Postura aims to improve spinal health, reduce chronic pain, and promote long-term well-being by leveraging AI-driven insights and ergonomic science.
Production Cost: $348 Selling Price: $1119
Duration: 16 Weeks
Team: Hritik Kotak, Abdulaziz Johar, Riya Mittal, Drishti Sachwani, Rythm Deo
Motivation
As remote work became the norm, I noticed my posture—and that of my peers—getting worse from long hours at our desks. I even tried a posture correction vest, but it was uncomfortable and didn’t help much. That’s when I realized the real issue: most solutions focus on passive correction rather than active engagement. Postura was born from this frustration—an AI-powered smart mirror that seamlessly fits into daily life, providing real-time posture tracking and corrective feedback. It’s a solution designed for professionals like me who need something effective, intuitive, and built for long-term change.
This is how Postura was born.
Target Audience
Working Professionals
Individuals in desk-based roles seeking solutions to alleviate posture-related discomfort caused by prolonged sitting and sedentary work environments.
Health & Fitness Enthusiasts
Individuals dedicated to improving physical alignment, mobility, and overall well-being through innovative and personalized posture correction solutions.
Healthcare & Rehabilitation Specialists
Clinics, physiotherapists, and wellness providers aiming to integrate advanced posture correction tools into patient care and recovery programs.
Final Design
A sleek, modern, and user-centric design built to integrate seamlessly into any home or office setting.
This design was made to look less industrial and more elegant.
Dimensions: 72in X 24in X 2in (H X W X D)
Mass: ~45 lbs
Volume: 3456 in³ (2 ft³)
Design Features and Functionality
The Postura Smart Mirror is a cutting-edge solution combining aesthetic design and advanced technology to improve posture and overall well-being.
Interactive Display: A high-resolution touchscreen provides users with real-time posture analysis, progress tracking, and tailored exercise recommendations.
Camera Array: A sleek horizontal camera setup captures precise posture data while maintaining a discreet design.
LED Feedback System: Integrated LEDs deliver visual cues to guide users on posture adjustments effectively.
AI-Driven Insights: Advanced algorithms analyze user posture and generate customized improvement plans for optimal results.
User-Friendly Interface: Simple navigation ensures seamless use for individuals of all tech expertise levels, making Postura accessible to everyone.
This blend of functionality and elegance ensures that Postura is not just a tool but an integral part of its users' health and wellness journeys.
Financial Analysis
Revenue & Operating Costs
Projections
Future Improvements
\Mobile App for Personalized Tracking
Introduce a mobile application that syncs with the Postura mirror to provide users with personalized posture insights, progress tracking, and customized exercise plans based on their specific goals.
Corporate Wellness Integration
Offer a specialized version of Postura for corporate offices, focusing on employee wellness through posture improvement programs, desk-friendly exercises, and team challenges to boost productivity and reduce workplace injuries.
Dynamic Resistance Training Integration
Incorporate bands or adjustable resistance devices directly into the mirror setup to allow users to perform guided strength exercises that complement posture correction routines.
Senior-Friendly Accessibility Features
Expand usability for older adults with simplified navigation, voice-assisted controls, and exercises targeting age-related posture issues like osteoporosis or mobility challenges, making posture correction accessible across all age groups.
